From threat to thrive: Why climate risk planning is essential for businesses
Climate change is no longer an impending threat. It is here and it has tangible consequences. As industry professionals, we understand the scientific basis for climate change and its anticipated effects.
However, translating this knowledge into actionable strategies requires robust risk planning. A recent survey conducted by the J. J. Keller Center for Market Insights revealed that only 20 percent of facilities currently engage in risk planning related to climate change.
Related article: 5 easy ways to keep up with environmental regulatory changes
Several factors impact how and why a business plans for environmental risk.
Business continuity: The domino effect of climate disruption
Among facilities currently engaged in risk planning for climate change, 65 percent consider business continuity. Extreme weather events are becoming more frequent and severe due to climate change. Floods, droughts, wildfires, and heat waves can disrupt critical infrastructure, transportation networks, and power grids. This can have a cascading effect, impacting a company's ability to operate and deliver products or services.
Proactive risk planning involves identifying vulnerabilities in your operations — from reliance on suppliers in one area to outdated infrastructure vulnerable to flooding. By conducting vulnerability assessments and developing contingency plans, businesses can ensure a smoother transition during climate disruptions, minimizing downtime and financial losses.
Brand image and reputation: The price of inaction
More than ever before, consumers are holding organizations responsible for their environmental impact. Failure to act on climate change can significantly hurt an organization's brand image and reputation. Ignoring climate risks suggests a lack of foresight and responsibility, potentially leading to boycotts, negative press coverage, and difficulty attracting employees.
Conversely, demonstrating proactive risk planning by implementing sustainable practices and adapting to climate change can enhance a company's brand image. It can translate to increased customer support, greater investor trust, and an edge in the marketplace.
Physical damage to facilities and assets: Counting the cost of climate
Among facilities currently engaging in risk planning for climate change, 59 percent consider physical damage. Climate change is a physical threat to businesses, with increased and often extreme geological and meteorological events posing a risk to facilities and assets. Rising sea levels threaten coastal locations, while extreme weather events can damage infrastructure and equipment.
Risk planning helps identify these exposures and develops strategies to mitigate them, such as elevating critical infrastructure, investing in flood-protection measures, or expanding production facilities across different geographic areas. By proactively addressing physical risks, businesses can minimize the financial burden of repairs and potential reconstruction efforts.
Regulatory risk and noncompliance costs: Staying ahead of the curve
Governments are progressively implementing regulations to address climate change. These regulations may include stricter environmental standards for production processes and mandatory reporting of greenhouse gas emissions. Businesses that fail to adapt their operations to comply with necessary regulations risk hefty fines and legal penalties.
Risk planning involves staying informed about evolving regulations and developing a strategy for compliance. This can help businesses easily adapt and avoid costly fines or even operational shutdowns.
Revenue loss: The bottom line of climate change
Climate change can negatively impact an organization's revenue stream in several ways. For example, droughts and floods can disrupt farming operations and supply chains, leading to shortages and price increases that can discourage customers. Severe weather events can damage attractions and infrastructure, impacting the tourism and hospitality industries. Additionally, regulations intended to address climate change, such as carbon taxing, can impact production costs, potentially leading to price increases and reduced end user demand. Risk planning helps businesses identify these potential losses and create approaches to mitigate them. Examples include investing in climate-smart agriculture, developing drought-resistant crops, or exploring alternative production methods that are less susceptible to climate disruptions.
Key to remember: Climate change is a complex challenge. Risk planning can help businesses protect their operations, reputation, and financial well-being.