AI can be HR’s friend, panelists say
HR professionals can harness the power of artificial intelligence (AI) without having it diminish their role, panelists at the National Society for Human Resource Management (SHRM) Conference agreed during a session on “The Road Ahead” for AI in June 2023.
Worker rights, transparency, fairness, and equity all need to be considered to ensure AI is used properly. There is no doubt, however, that it will be a pivotal force in shaping the future of work.
To get the most out of AI, human resources professionals can:
Communicate about changes. HR professionals are used to leading through change, said Ken Meyer, a HR consultant and the president of New York City SHRM, and this is no different. They need to share information about how AI is being used to do away with misperceptions. “Seventy-five percent of employees get their AI information from two sources: The Matrix and The Terminator,” Meyer said. “This is not Skynet. Trust in those HR core competencies that you have been using to lead in your workplace.”
Embrace the new technology. AI will cause some roles to change, but won’t necessarily eliminate them, said Megan Smith-Branch, leader of the AI ethics and safety team at Booz Allen Hamilton. The key will be to learn to use AI effectively. “It’s not that AI will replace your job. It’s the person with same expertise that has knowledge of how AI works that will take your job,” she said. “Take that expertise, add a little education, and you’re going to be a rock star.”
Show that AI is ethical and adds value. Employers should consider how the use of AI relates to an organization’s culture and responsibilities. “Does AI align with the principles that are exhibited within your organization and that you are asked to comply with?” asked Smith-Branch. AI needs to be used responsibly, and measurements and data are a tangible way to show that this is the case.
Watch for regulations. While Europe will most likely release AI regulations before the United States, regulations for companies that do business with federal agencies could come as early as this summer. More comprehensive AI legislation is not likely before the end of the year, however, said Anjelica Dortch, senior director of U.S. government affairs at SAP. Currently companies need to comply with a patchwork of state laws. “If you’re going to use AI in hiring, make sure it’s tested, it’s robust, and it’s responsible,” she said.
Be proactive. Panelists recommended that HR professionals engage with government officials to let them know how regulation of these tools would impact them. “Just tell them to look at the big picture,” Meyer said. “Employers aren’t the enemy.”
Key to remember: AI won’t be going away, so HR professionals should prepare to use it in their jobs.
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